Amman, July 15 (Petra) -- In a concerted effort to deepen European economic ties, the Minister of Digital Economy and Entrepreneurship, Sami Smeirat, and the Minister of Investment, Tariq Abu Ghazaleh, have concluded a targeted diplomatic mission to Prague. The visit was designed to lay the groundwork for the upcoming Jordan-Europe Investment Conference scheduled for November, where Jordan hopes to secure critical commitments for its strategic infrastructure and technology pipelines.

Working alongside Mohammad Hindawi, Jordan's Ambassador to the Czech Republic, the delegation opened talks with Czech First Deputy Prime Minister and Minister of Industry and Trade, Karel Havl??ek. Discussions focused on integrating Czech firms into Jordan’s digital and industrial ecosystems, with both sides highlighting cybersecurity, artificial intelligence, medical technology, smart transport, and renewable energy as prime areas for public-private partnerships. The ministers formally invited the Czech government and its broader business community to participate in the November summit, framing it as a direct platform to engage with regional decision-makers and review major project tenders.

To engage directly with the private sector, the ministerial team participated in a Jordanian-Czech business roundtable hosted by the Czech Ministry of Industry and Trade. Attended by Deputy Minister Jan Sechter, Czech Chamber of Commerce Vice President Radek Jakubsk?, and representatives from 30 leading Czech corporations, the meeting advanced a proposal to establish a joint business council. This council would create direct communication channels to feed market data and regulatory updates to prospective European investors.

During the roundtable, the ministers pitched Jordan’s stable business climate and recent legislative reforms, specifically highlighting opportunities in green economy initiatives, 3D printing, water security, and advanced manufacturing. Smeirat emphasized that the country's maturing digital economy, backed by robust technology infrastructure and a highly skilled talent pool, makes it an ideal landing pad for European tech firms looking to scale. Abu Ghazaleh underscored that the upcoming investment conference will leverage Jordan's geopolitical stability and strategic trade agreements, positioning the country as a secure gateway to broader Middle Eastern markets. Ambassador Hindawi echoed these sentiments, noting that Jordan's long-standing security serves as a reliable foundation for low-risk, long-term foreign direct investment.

The diplomatic tour concluded with a technical meeting with executives from Wultra, a Czech software firm specializing in digital identity protection, cybersecurity, and secure digital banking. In light of rapid global advancements in quantum computing, the ministers explored collaboration in quantum-resistant encryption and advanced identity management, formally inviting the company to establish operations in Jordan to leverage the country's competitive operating costs and specialized tech workforce. Wultra executives expressed strong interest in exploring the market, citing Jordan's advanced technological readiness and engineering talent.

//Petra// AA

15/07/2026 11:43:24